Pheromones are mysterious little chemical sensors that are supposed to have a lot to do with whether or not we are attracted to people. They may also play a big part in the way people react to houses.

If you have a house on the market, it will be important to ensure that the pheromone factor is as high as possible--so that the prospects who come inside will involuntarily pull out their checkbooks and offer to pay your asking price. A good real estate agent can give you some important hints about maximizing your home's ability to attract buyers. This could mean completely airing out every room to eliminate musty odors, or allowing enough time for freshly painted walls to lose that telltale toxic smell.

Unless you are already compulsively neat, you may need to make temporary changes in your housekeeping habits to ensure that your home is both fresh-smelling and sparkling clean. Sometimes this will involve hiring a professional cleaning service. Give your real estate agent the space to speak candidly about what you need to do to make your house looks its best.

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Steve Peroff - Sales Representative
Keller Williams Realty Centres
21 Metro Rd. S.
Keswick L4P 1V7
Direct line: 905-476-3131
Toll Free: 1-877-895-5972
Direct Fax: 905-476-7242
Email: info@realestatekeswick.com

Steve is a full-time Real Estate professional and a full-time resident of Keswick. Born and raised in Toronto, he was educated at Ryerson Polytechnical Institute in Business Administration and for many years in the school of "hard knocks" in Toronto's theatre community. As a Theatre Administrator, Steve had the fortunate opportunity of working with many high profile companies, entertainers and related service industries. It is through these experiences that Steve has created a successful real estate business. He credits a strong organizational background, marketing and advertising acumen and strong interpersonal skills with helping him attain the stature of Georgina's #1 Sales Representative (Toronto Real Estate Board 2010 MLS statistics).

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